How Hospitality Uniforms Can Transform Your Business: The Power of Custom Workwear
A hospitality uniform is more than just clothing – it’s a statement.
The right uniform doesn’t just dress your team; it sets the tone for your guests’ experience, reinforces your brand and elevates your team’s professionalism from the moment your customers walk through the door.
But, finding the right staff uniform for your team can be difficult, especially under the wide branch that is the hospitality industry.
The term hospitality covers such a wide variety of business types, that sometimes it can be difficult to figure out what is best for you and your team.
This is where we come in.
With nearly 50 years of experience in supplying high-quality personalised workwear, here at MyWorkwear we know what it takes to perfect your uniforms.
We have collated our expertise in hospitality uniforms and created this one-stop-shop to help guide you to elevated hospitality workwear.
In this blog, we will take a look into what hospitality businesses require when it comes to their workwear and give you some style inspiration for your new hospitality staff uniforms. We will deep dive into how custom workwear can transform your business and show you our favourite garments alongside brands to keep an eye on for all of your hospitality workwear needs.
Let’s get started.
What to look for when choosing your hospitality uniforms
With so many uniform options available in the workwear market today, knowing what to look for in a hospitality uniform can feel overwhelming.
So it’s important for you to figure out what key features you are looking for in your workwear to suit your business.
The term ‘hospitality’ tends to cover four main hospitality sectors:
Think about your morning routine when working from the office.
It could be…
To break these down further, we should now look at the types of businesses that fall under these brackets:
Food & Beverage:
- Restaurants (both stand-alone and in hotels)
- Bar
- Pubs
- Night Clubs
- Coffee Shop
- Fast Food
- Takeaways
- Sandwich Shops
- Canteens
- Catering
- Food Vans
- Street Food
- Cafe
Accommodation:
- Hotels
- AirBnB
- BnBs
- Camping Sites
- Caravan Sites
- Hostels
Entertainment & Recreation:
- Museums
- Theatres
- Cinemas
- Zoos
- Theme Parks
- Activity Centres
- Spectator Sports
- Participant Sports
Travel & Tourism:
- Whilst this is an industry in its own right, it’s important to note that hospitality relies heavily on travel and tourism to attract customers into their area.
Each of these types of businesses will require different types of hospitality uniforms to suit their staff.
So a hospitality uniform is in no way a one-size fits all workwear.
To help you narrow down your key features, here are some aspects every hospitality business will need to consider:
Style
Matching your workwear style to the style of your brand is imperative to communicate the feel of your business to your customers. If you own a street food brand with comfort foods, dressing your team in a stylish and informal uniform will give off a down-to-earth, hip and approachable look. But if you are running a high-end restaurant, you might want to lean towards a clean-cut, traditional style to further promote a high-end look. Utilising the style of your workwear can help you exaggerate the ‘vibe’ of your brand and effortlessly communicate this with your customers.
Comfort
Comfort is key when it comes to ensuring your staff’s productivity, but more importantly well-being. Ensuring they are wearing comfortable workwear that is fit for their role. Comfort may look completely different to the variety of job roles in your business, so we recommend talking to your team directly about this. Do they prefer long sleeves? Do they need a comfortable outer layer, like a hoodie, to keep them warm when catering at outdoor events? Asking these questions will ensure you can build your workwear with their comfort in mind.
Colour
Colour holds a lot of power when it comes to your hospitality workwear. It can be used as a communication tool, for example wearing white in a kitchen represents hygiene and cleanliness. But you can also enhance your brand identity, by incorporating garments that are the same as your branding colours.
Function
Last but certainly not least, function. Function is one of the most important features you need to consider before deciding on your team’s new workwear. If your uniform does not have the functionality needed to assist your team in successfully completing their work, it could potentially lead to reduced productivity and even worse, injury. Technical functions are one of the most important features to consider, as it can be the difference between your team being protected and not. Technical features to consider include the material of your aprons. Are they thick enough to protect against burns from hot spills in the kitchen? Or do they need to have a thinner material so that your front-of-house staff can move with the restriction of thick fabrics? Think about whether or not they need to be made of easy-clean materials, so that your team stays hygienic when dealing with food or beverages. Do they need extra pockets to carry around kitchen tools or for their ordering systems? Functionality will help to lead your team to success.
Hospitality Uniform Inspiration
Looking further into these features, you can now start to look into your overall workwear visuals.
To help get your creative juices flowing, here is some hospitality uniform inspiration that you can use as a base to build your new workwear look:
Classic Style
This style evokes: rich, high-end, classic, traditional, posh, and up-market.
Trendy Style
This style evokes: fashion-forward, trendy, modern, youthful, clean, and neutral.
Relaxed Style
This style evokes: informal, relaxed, humble, relatable, and down to earth.
Colourful Style
This style evokes: Bright, colourful, vibrant, loud, and joyful.
How personalised workwear can transform your business
Now you have some uniform inspiration to elevate your team’s workwear, it’s time to take it up a notch.
Including personalised workwear as a part of your hospitality uniform is what will truly transform your business.
But why does this work?
Let’s break down the benefits of branded workwear.
Brand Recognition
Initially, you would think that brand recognition links directly to the promotion of your brand. Whilst this is true and custom workwear can turn your team into walking advertisements, brand recognition also creates a sense of trust.
Working in busy environments, like restaurants or coffee shops, you can be constantly surrounded by a mix of staff and customers.
But how can your customers tell the difference between who is a member of your team and who is a member of the public?
The answer is with your new custom hospitality uniform.
Your customers will have an instant level of trust in your team when they are wearing your brand.
It will give your customers the confidence to approach your team or feel safe when your team approaches them.
Team Unity & Morale
Teamwork is imperative to ensure your business not only runs smoothly but successfully. Wearing custom workwear can improve the sense of pride your employees feel when they are at work, it can instil a sense of unity with their colleagues and help them create stronger bonds, as in re-instil the idea of reaching common goals. All of this will lead to improved productivity and morale, making your team happy to be at work and driven to help the business succeed.
Amplify your brand identity
Your employee’s uniform is just as important as the interior of your restaurant, or the designs on your food van, or the sign above your coffee shop.
Every aspect of your business needs to go hand in hand with your overall branding and workwear is often thought of as a secondary requirement.
By including a professional embroidered logo, or a bright and vibrant print design on your team’s uniforms, you will add a new dimension to your brand identity and another way for your business to stand out against your competitors.
Our top hospitality garment picks
After nearly 50 years of supplying businesses with top-quality personalised workwear, you can trust our expertise.
Here are some of our favourites to meet all of your hospitality uniform needs:
Custom T-shirts:
Hospitality Trousers:
Personalised Polo Shirts:
Hospitality Aprons:
Accessories for Hospitality:
Our top brands for hospitality workwear
With so many workwear brands now catering to the workwear industry, it can be hard to find ones you trust.
To help you discover your new go-to hospitality uniform brands, here are some of our favourites:
Premier:
Henbury:
Portwest:
ProRTX:
Partner with MyWorkwear for your new hospitality uniform
Now you know all about how custom hospitality uniforms can help to transform your business, it’s time to start cooking up your new uniform!
Ultimately, by utilising your workwear you will be able to elevate your branding and enhance your customers overall experience.
So it’s important to get it right.
Utilising a supplier, just like us here at MyWorkwear, will give you a helping hand to navigate you through the world of hospitality workwear.
You can rely on our team to help you with this.
We can offer you excellent prices, bulk discounts, bespoke design services and expert customisation services to help you get the best workwear for your team.
Partner with us to start elevating your hospitality uniform today.
Here at MyWorkwear, we have been proud suppliers of personalised workwear since 1976.
Elevate your team’s workwear by choosing your new hospitality workwear, add your customisations and check out! It’s really that easy!
Grace Halcrow-Currier is the Marketing Executive at MyWorkwear, where she combines creativity with strategy to help businesses elevate their brand identity through personalised workwear. Passionate about all things branding, she loves crafting insightful content that inspires companies to make a lasting impression. Whether it’s trade event attire or company uniforms, Grace is all about style with purpose. Check out her latest insights on the MyWorkwear blog.
